“It Just Seemed Like A Fun Thing To Do”
Friday, February 15th, 2008At our Northstar Thinktank office here in Austin, TX we have a team of business experts who work hand-in-hand with business owners. These experts give advice, guidance, and insight as our clients navigate through the business ocean.
Through many years of experience we’ve accumulated a lot of valid reasons why an entrepreneur should or shouldn’t jump into a new venture.
Over the weekend I read something that made me realize that there is yet another great reason to jump into the fray…
In the November 2007 issue of Business Week the founders of Threadless.com were featured. In the article, Threadless: From Clicks to Bricks, the founder and CEO Jake Nickelly was asked why they decided to transition from being a completely online business to a brick-and-morter retail business as well. His answer struck me–and not because it’s a sound business strategy, per se, but because it underscores a valid reason for doing business in the first place. He said, “We really had no good reason to open a store. It just seemed like a fun thing to do.”
That’s something I needed to hear.
Your business should be something that’s fun to do.
From now on, the business experts at Northstar Thinktank will make the discussion of “having fun in business” a standard topic.
I mean really, as entrepreneurs, why make the sacrifices we make if it isn’t fun? It’s just got to be fun and enjoyable if we expect to reach the goals we seek.
Check out these great blogs for more information about this topic:
