“It Just Seemed Like A Fun Thing To Do”

At our Northstar Thinktank office here in Austin, TX we have a team of business experts who work hand-in-hand with business owners. These experts give advice, guidance, and insight as our clients navigate through the business ocean.

Through many years of experience we’ve accumulated a lot of valid reasons why an entrepreneur should or shouldn’t jump into a new venture.

Over the weekend I read something that made me realize that there is yet another great reason to jump into the fray…

In the November 2007 issue of Business Week the founders of Threadless.com were featured. In the article, Threadless: From Clicks to Bricks, the founder and CEO Jake Nickelly was asked why they decided to transition from being a completely online business to a brick-and-morter retail business as well. His answer struck me–and not because it’s a sound business strategy, per se, but because it underscores a valid reason for doing business in the first place. He said, “We really had no good reason to open a store. It just seemed like a fun thing to do.”

That’s something I needed to hear.

Your business should be something that’s fun to do.

From now on, the business experts at Northstar Thinktank will make the discussion of “having fun in business” a standard topic.

I mean really, as entrepreneurs, why make the sacrifices we make if it isn’t fun? It’s just got to be fun and enjoyable if we expect to reach the goals we seek.

Check out these great blogs for more information about this topic:

3 Ways to Get Better Results in Your Life

14 Step Guide to Finding the Perfect Career

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3 Responses to ““It Just Seemed Like A Fun Thing To Do””

  1. Pete Moring Says:

    It’s great to start a business for the shere FUN of it. I started one a short while ago called FRED67.com which seems like a dopey name really. The intent was that people would think it SO dopey that they’d remember it.

    I do very little in the way of promotion exept a couple of very poor screenshot videos on Youtube. Again, just a bit of fun.

    I’m pleased to say that doing something just for the fun and pleasure is outstripping results I’m getting working ‘hard’ and ’serious’ with other ventures.

    It’s a funny old world, don’t you think??

    Pete.

  2. greenfield Says:

    Hello, I have received a newsletter from you concerning this online magazine. I wish you luck and succes. I promisse to visit your blog as often as possible. I am an economist, I leave and work in Romania, usually I write in Romanian language on my blog, but I speak English too. Have a nice day!

  3. Darcy Volden Says:

    Jeff,

    Thanks for the post… it’s such a great reminder. Of all the businesses I’ve built and helped others create my most favorite business of all is a web site that was the brainstorm of my 9 yr. old son. We literally play in the business and play in the creation process. We have more FUN with that silly little site of his… more fun than any other business I’ve worked with simply because of the “fun-factor”.

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